Every great story has chapters that shape who we become. As Breakthrough Central Texas enters its 25th year, we’re turning the page to an exciting new chapter. Today, as the leading college access and success nonprofit in Central Texas, we’re proud to unveil a refreshed brand identity that honors our legacy and captures our vision for the years ahead.
While our look has evolved, our purpose remains unwavering: helping students realize their fullest potential through the life-changing power of a college degree. This refreshed identity embodies the energy, ambition, and impact of the students, families, staff, alumni, partners, and supporters who make our mission possible every day.
Over the past 25 years, your belief in our work has helped thousands of students break barriers, earn postsecondary degrees, launch meaningful careers, and create brighter futures for themselves, their families, and their communities.
This next chapter builds on that legacy and reinforces our commitment to the communities we serve. Our new identity celebrates decades of impact while inspiring the possibilities ahead.
Beginning today, our refreshed brand identity will be reflected across our website, social media, and all communications. It’s a fresh expression of who we are today and the impact we hope to create in the years ahead.
Thank you for being part of our story. We can’t wait to write the next chapter with you.
The Story Behind Our New Logo
Our new logo captures the essence of Breakthrough: students, families, and communities learning, growing, and thriving together. The two sets of dots represent unique journeys and experiences, interconnected within a larger network of support and opportunity. This design reflects our belief that no one moves forward alone. Breakthrough is a community where meaningful relationships, shared commitment, and collective success create lasting impact.
